Hair Karma – 2023

Fictional brand created for a product & brand identity project. My intention was to create a cruelty free and vegan hair dye company that specialized in fun and unnatural hair colors while also being non-toxic and safe for the planet.

Below are logo designs and product mock-ups. Original blank box & jar mock-up asset is from Freepik, all edits and designs are of my own creation.

I entered my designs into the 2024 Student Addy Awards and won an award for my Pastel Pistachio packaging.